Audi

Audi A3 Sportback

The script may be an overwritten version of the strategy, but I think it turned out quite well despite that. It was fun to invent the visuals as a team and then watch the 3D guys track each piece of glass individually (back in 2005 you pretty much had to do that to do it well). Animated by Pollen.

Awards: 2 Loerie Silvers

Audi Test Site

Launch viral film. Made for the cost of the stock footage (ordered directly from the Dept. of Energy in the USA) and with the help of Theo Le Roux-Prijs. It's pieced together from 50 year old footage, Audi S4 press footage on a road in Germany, 3D landscapes and plenty of noise filters.